[Sep-2024] Free 1D0-623 Exam Questions 1D0-623 Actual Free Exam Questions [Q14-Q34]

QUESTION 14
Mariah works for a local community organization and is creating a social media campaign to drive their followers to sign-up for their monthly e-mail newsletter. Which of the following would be the most effective way for her to optimize her social media campaign?

QUESTION 15
David is the social media manager of a privately owned teenage sports club social media site. When an individual or organization signs up on the site, they must agree to the terms of use and privacy policies before being allowed to create a profile or post on the site. These policies provide Davids organization the ability to collect and use data about the user, such as their interests. Which of the following would be an inappropriate use of this information’?

QUESTION 16
Jonathan works on the marketing team of a regional sporting goods retailer. He has been asked to give a short presentation at a company-wide meeting about the results of the marketing team’s social media campaigns over the year. What type of social media report would be the most appropriate to use as the basis for this presentation?

QUESTION 17
Dylan works for a small software start-up firm that is looking to use Facebook and Twitter to increase future revenues by building a larger potential customer base for their upcoming software release. Which of the following is a metric that could be used to evaluate the success of this social media campaign?

QUESTION 18
Jared has been assigned to review the company’s social media policies and determine what changes should be considered for modification. As the review the ethical guidelines he identifies that he code of conduct section needs modification regarding employee’s personal social media usage guidelines. Why is it important to include personal social media usage guidelines?

QUESTION 19
James is creating a social media strategy plan in order to help drive company sales. He is selecting various personas that might shop at the online store and ranking them based on their possible level of interest in the product. Which stage of the social media strategy plan cycle is he in?

QUESTION 20
During which stages of the social media strategy planning cycle should you perform social media optimization (SMO)?

QUESTION 21
Sam, the CEO of a clothing company, is very vocal on political topics and expresses his opinions on the company Twitter account. What are the most likely risks due to this behavior?

QUESTION 22
Kameron is assigned to minimize the vulnerabilities in his company’s social media communications and online chatting features His company is launching a new product Information about the new product has been leaked to the public, ahead of schedule To mitigate the situation. Kameron first focused on redefining who has access to new product information What would be the next area to improve?

QUESTION 23
Which of the following is a social media optimization technique that can aid in search engine optimization?

QUESTION 24
Jenn works for a company that sells non-toxic, environmentally friendly cleaning products. She is making a list of content she would like to use in the social media campaign. What content should she create in order to have an impact across multiple social media platforms?

QUESTION 25
A game development company wants to create a new action adventure game. They already have an established online presence that includes many players of their existing games . They ask the players for ideas and scenarios for the new game. What stage of social community building is this?

QUESTION 26
A major winter storm has closed a highway that runs through a national park The park service announces the closure on microblogging sites and major social media sites. They get several responses from park visitors requesting evacuation assistance . This behavior is commonly referred to as;

QUESTION 27
Which of the following is a benefit of social media auditing?

QUESTION 28
In order to be considered as part of a brand’s primary audience, a persona must be:

QUESTION 29
A marine biology expect works as a guide with a whale-watching tour company. He wants to communicate information on Scientific research, videos of whale sighting and other events to potential tour customer and whale conservation. He also wants to share information from this industry peers. Which social media tool can he use to meet these needs?

QUESTION 30
Why is it important for an organization to use the same name, username and e-mail address across multiple social media platforms?

QUESTION 31
A large grocery store chain has an print media operation. They publish weekly flyers to be inserted into newspapers. The also frequency send direct mail flyers. How can they best incorporate social media to their advertising mix?

QUESTION 32
A large grocery store chain has an print media operation. They publish weekly flyers to be inserted into newspapers. The also frequency send direct mail flyers. How can they best incorporate social media to their advertising mix?

QUESTION 33
Why is it important for an organization to use the same name, username and e-mail address across multiple social media platforms?

QUESTION 34
When evaluating a visualization of social network members, the influencers are generally considered the most important This is known as?